Established in January 2007, COCO PR was formed by former Editor, Fashion Journalist and PR Professional, Miranda Likeman, and former Fashion Editor, PR Professional and Stylist, Shideh Olafsson. Miranda Likeman took over as sole director in 2009.

Created to cater to the fashion industry as the middle-man between fashion labels and the media, Coco PR cuts out the extra work that designers, sales reps and directors have to squeeze into their already busy schedules.

COCO PR was built on the idea that the great relationship between Coco and the media not only means savings for their clients on advertising but increased brand awareness through product placement, sponsorship and editorial opportunities.

Based in Kingsland, Coco also has a showroom where all clients' products are on display at all times. This way, key media, buyers and celebrities can come in, browse through ranges at their own leisure and choose whatever they like to take away with them  - or Coco can dispatch items suitable for a clients brief on a round the clock basis.

Coco spends a lot of time building relationships with the media (in addition to the extensive contacts already established by its director), attending events and shows, networking, keeping a log of celebrities/personalities to dress or sponsor, writing editorials, press releases and advertorials, following up with clients and media, and arranging shoots. Coco is also in charge of clients' websites and updates if requested.

Coco is associated with print media, television producers, wardrobe designers, website managers, TV and film celebrities and personalities, publicists and event promoters to ensure it is the first point of contact when it comes to opportunities for its clientele.

Coco has become a one stop shop for stylists and fashion editors, tripled its client base within the first year of operation and moved to new and larger premises on the city fringe, incorporating a photography studio space and areas for clients to hold sales meetings. World domination is well underway!